Xsolla Partners With Defold to Enable Seamless In-game Purchases for Web Developers

New SDK Integration Simplifies Monetization for Defold Developers Publishing on CrazyGames Ahead of Global Game Jam

Xsolla, a leading global video game commerce company, announces a new strategic partnership with Defold, the cross-platform game engine trusted by professionals and indie developers worldwide. This collaboration introduces a seamless integration between Xsolla and Defold-built web games on CrazyGames, enabling developers to easily monetize their titles just in time for the CrazyGames x Defold Game Jam running June 13–15.

To address the complexity of in-game monetization, Xsolla and Defold have developed a new SDK that allows Defold developers to implement in-game purchasing functionality without the complex manual API setup required. With Xsolla’s sponsorship and support, this integration removes friction from the monetization journey, allowing developers to focus on building engaging games, not commerce infrastructure.

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This SDK connects three key players in the expanding browser games space: Xsolla, Defold, and CrazyGames, offering a smooth path from gameplay to purchase. The launch coincides with the Game Jam, allowing participants to integrate in-game purchases easily, extend their reach, and scale monetization beyond traditional app stores.

Developers using Defold’s flexible, Lua-based engine can now implement end-to-end monetization flows directly within their browser games, thanks to the powerful toolset provided by Xsolla. This partnership marks a notable advancement for browser-first development and reinforces Xsolla’s role as an innovator in cross-platform game commerce.

“Xsolla has always focused on simplifying the path to monetization, especially for developers looking to reach players across platforms,” said Chris Hewish, Chief Strategy and Communications Officer at Xsolla. “Our partnership with Defold opens new doors for browser game developers, especially as the CrazyGames community continues to expand. We’re excited to deliver a fast, intuitive, and well-designed solution with developers in mind.”

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“Helping developers do more with less is core to Defold’s mission,” said Björn Ritzl, Product Owner at Defold. “By working with Xsolla, we’re giving our community tools to monetize games more easily, particularly in the rapidly growing web gaming space. This is a huge win for our developers heading into the Game Jam.”

This initiative aligns with Xsolla’s broader vision of ecosystem collaboration, alternative distribution channels, and sustainable revenue models for developers of all sizes. With over 500 successful web shops launched and a growing suite of monetization solutions, Xsolla continues to bring opportunities together for the global developer community.

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source https://martechseries.com/sales-marketing/xsolla-partners-with-defold-to-enable-seamless-in-game-purchases-for-web-developers/